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Expert Advice

We love sharing what we know, so here’s some
information we think you’ll find useful.


Diamond Shapes - What is a Diamond Shape?

The way a diamond is shaped can be one of the most important factors when choosing your jewellery, completely altering the statement you make with your stone. Different diamond shapes give wholly different impressions, some cuts are elegant and give a quiet, mysterious glow, while others provide dramatic sparkle.

Round Cut Diamond

This is the most popular cut for diamonds today, and also the most dazzling. In jewellery such as engagement rings, where only one stone is used, it allows the single gem to shine brightly enough to make a statement without accompaniment. It also adds brilliance to lower-grade diamonds, making it an ideal choice for those on a budget.

Emerald Cut

For high quality individual stones, the emerald cut is an excellent showcase. With fewer facets than round and brilliant cuts, it shows less sparkle and instead displays the clarity and quality of the stone. The emerald cut is also one of the least common, accounting for only 3% of the diamonds on the market today. A well-cut emerald diamond will give a vintage feel, make fingers look long and slender, and is always a stand-out due to its rarity.

Cushion Cut

The cushion cut is another good option for displaying high quality stones. Similar in style to older, more traditional cuts, it gives an antique feel to your jewellery. Less firery and brilliant than round cut stones, it looks stunning in low lighting and particularly under candlelight, making it a perfect jewel for special occasions. The cushion cut is also one of the best options for displaying coloured diamonds.

Marquis Cut

The marquis cut is ideal for those looking for something a little different. An elegant 'boat-shaped' cut, it is also known as the 'navette' cut, from the French 'little boat.' It stands out against the more typical round and square shapes of other stones, and gives an elegant flair to individual settings such as rings. When shopping for a marquis or navette-cut stone, be careful to avoid jewels with the 'bow-tie effect,' caused when the shape of the diamond casts shadows on the main facet of the stone. However, a well-cut marquis diamond should not display this defect, and will look larger and more dramatic than differently-cut stones of the same carat weight.

Pear and Heart Cuts

A pear cut is one of the most difficult for jewellers to produce, and is therefore a real showcase of skill and quality. It combines the brilliance of round cuts with the unique elegance of the marquis. Adding a cleft in the top of a pear cut produces a diamond shaped like a heart, a charming and romantic shape suitable for pendants and earrings. The ideal heart cut diamond is not too flat, as this can dull the brilliance of the stone. Larger diamonds are also preferable, so that the shape can be clearly seen.

For detailed information please click on your chosen shape below: